05 Oct
05Oct

Guest blogging is the process of writing content on another website. Ideally, guest blogging is done by bloggers who share the same knowledge in a particular field. For instance, say if your brand is from a Saas industry, you would write blogs for other brands who are also from the Saas industry.

Guest blogging is a unique way of exhibiting a brand’s name and recognition amongst a huge audience and hence guest blogging isn’t being treated as one a one time job, it is a continuous process of contributing knowledge to users who can benefit from your content.

GUEST BLOGGING TIPS THAT WILL WORK IN 2020

1. SELECT THE RIGHT AUDIENCE AND CHANNEL

When you are writing guest blogs, the first tip you need to keep in mind is that you need to find the right audience and channel that will read your blog. For instance, say if you are writing on the Saas industry, you cannot expect an audience such as an actor or a doctor to read what you have written. It’s not at all relevant to them at all.

Hence your first guest blogging tip would be to first identify who is the audience you want to target? When you understand that, that’s when your content framework will be done in the right way. Once you have identified who is your right audience, your next step would be to choose a platform to post it.

You cannot just post it on anyone’s website. You need to conduct your research. Invest in a platform that is well established in your industry, someone whose blogs are shared commented or viewed and even liked on a high scale. Remember it’s not about just selling, it’s about adding value and letting the blog speak on behalf of your expertise.

Here we are mentioning that if you are looking to Submit a Guest Post on tech blogging category then you need to visit the Developer Gang website for more information in details.

2. GO ORIGINAL OR GO HOME

If you think that in guest blogging, you’re going to walk away by just placing some duplicate content, then you are wrong. There is no place for duplicate content and if the brand that your writing for is alerted about it, chances are you can be eliminated sooner.

Stick to the original content. In guest blogging it isn’t just about receiving traffic in return, you are serving the purpose of helping your brand and your peers brand to grow while simultaneously helping the audience to find the answers of their doubts in your content. Website plain original content that holds value is easy to understand and helps the reader to take away something from it after they read.

Original content is new and unique and that is exactly what will capture your reader’s attention the longest.


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3. RESEARCH AND WRITE BETTER

Guest blogging isn’t a one-time thing as mentioned earlier, it takes a lot of guest blogging to even be considered as an expert in your field. Whenever you conduct guest blogging, ensure that you are bringing quality content to the table. Don’t write it as a purpose of just plainly receiving some benefits in return, write in a manner where your prospects can learn from it and apply the practices stated in the blog content.

Before you start writing, conduct multiple research for the topic, prepare a framework of how you want the blog layout to be, research on every category and heading and finally start writing the information in a manner where once a reader completes it, it knows what to do thereafter. Custom Made Suits Vancouver.

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